The LOOMIS Agency: A Dallas Marketing Firm

The country’s leading challenger brand agency, we challenge underdogs to think differently and find new ways to win. Challenger brands may not be the top dogs in their categories, but they’re resourceful. And they have the heart, guts, and desire to take on that top dog. That’s where LOOMIS comes in. We challenge underdogs to think differently and find new ways of doing things. We help them find their voice and make sure they’re heard. And we urge them to blaze trails the top dogs won’t, or can’t, to make sure they stand out from the pack. Underdogs inspire us. Our mission is to help them win.

In 2001, Mike Sullivan took the reins as president of LOOMIS. Under his leadership, LOOMIS blossomed into the country’s leading challenger brand agency with a roster full of regional and national clients. Having run a previous shop that had twice been named “Adweek Southwest Agency of the Year,” Mike understood what it takes to build and grow a leading advertising agency. For the past 20 years, Mike has run point along with partner and COO Julie Ondrusek as LOOMIS became known for helping challenger brands discover and embrace their hidden advantages to fuel success.

What began as a one-man show is today a perennial top five Dallas advertising agency, an Ad Age Small Agency of the Year winner, a multiple Dallas Morning News and Dallas Business Journal “Best Places to Work” company, not to mention a home for top talent and national clients.